Case study

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Duo Oncology

Revitalizing Duo Oncology's Digital Presence to Showcase Scientific Innovation

Redesigned Duo Oncology's branding and website, enhancing their digital platform to present their cutting-edge cancer research and developments.

Here's what we did:
Branding Rune Icon

Branding

Web Design Rune Icon

Web Design

Here's what we did:
Branding Rune Icon

Branding

Web Design Rune Icon

Web Design

Challenge

Duo Oncology, an early-stage startup, needed a professional website to attract investors. Their Wix site lacked the design and functionality to showcase their scientific advancements effectively.

Challenge

Duo Oncology, an early-stage startup, needed a professional website to attract investors. Their Wix site lacked the design and functionality to showcase their scientific advancements effectively.

Challenge

Duo Oncology, an early-stage startup, needed a professional website to attract investors. Their Wix site lacked the design and functionality to showcase their scientific advancements effectively.

Solution

Striking Alchemy refreshed Duo Oncology’s brand and moved their site to Squarespace. We built custom pages to highlight their pipeline and lead product, making complex science clear and engaging.

Solution

Striking Alchemy refreshed Duo Oncology’s brand and moved their site to Squarespace. We built custom pages to highlight their pipeline and lead product, making complex science clear and engaging.

Solution

Striking Alchemy refreshed Duo Oncology’s brand and moved their site to Squarespace. We built custom pages to highlight their pipeline and lead product, making complex science clear and engaging.

Results

The new website led to a 26% increase in visits, a 13% rise in page views, an average time on site of 85 seconds, and a 35% boost in button clicks, indicating enhanced user engagement.

Results

The new website led to a 26% increase in visits, a 13% rise in page views, an average time on site of 85 seconds, and a 35% boost in button clicks, indicating enhanced user engagement.

Results

The new website led to a 26% increase in visits, a 13% rise in page views, an average time on site of 85 seconds, and a 35% boost in button clicks, indicating enhanced user engagement.

Our Approach & Strategy:

Striking Alchemy collaborated closely with Duo Oncology to understand their scientific mission and target audience. Our approach included:

  • Brand Redesign: Refreshed the visual identity to reflect the company's innovative approach to cancer treatment.

  • Website Migration: Transitioned the site from Wix to Squarespace for improved performance and design flexibility.

  • Custom Content Development: Created detailed pages for the research pipeline and lead product, presenting complex scientific information in a clear and compelling manner.

This strategy ensured that Duo Oncology's digital presence effectively communicated their scientific progress and potential to investors and partners.

Key Metrics

+26%

Visits

+26%

Visits

+26%

Visits

+13%

Page Views

+13%

Page Views

+13%

Page Views

85s

Avg Time on Site

85s

Avg Time on Site

85s

Avg Time on Site

+35%

Button Clicks

+35%

Button Clicks

+35%

Button Clicks

What can we achieve for you?

What can we achieve for you?

Duo Homepage
Duo Homepage
Duo Homepage
Duo Pipeline
Duo Pipeline
Duo Pipeline
Duo Contact
Duo Contact
Duo Contact

The redesigned website has significantly enhanced Duo Oncology's online presence, providing a professional platform that effectively showcases their innovative research. The custom pipeline and lead product pages offer stakeholders a comprehensive understanding of the company's scientific endeavors. Striking Alchemy continues to support Duo Oncology with ongoing digital strategy and content development to further their mission in revolutionizing cancer treatment.

Review

"Striking Alchemy was so easy to work with. They invested significant time and effort to customize our website. They took time to understand our goals and helped us design a really functional and eye-catching website!"

Katie Eichinger

Duo Oncology

Review

"Striking Alchemy was so easy to work with. They invested significant time and effort to customize our website. They took time to understand our goals and helped us design a really functional and eye-catching website!"

Katie Eichinger

Duo Oncology

Review

"Striking Alchemy was so easy to work with. They invested significant time and effort to customize our website. They took time to understand our goals and helped us design a really functional and eye-catching website!"

Katie Eichinger

Duo Oncology

Let’s craft something extraordinary together

Want to understand the difference we can make? Schedule a call today.

Let’s craft something extraordinary together

Want to understand the difference we can make? Schedule a call today.

Let’s craft something extraordinary together

Want to understand the difference we can make? Schedule a call today.

Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.

© 2009 -

2025

Striking Alchemy LLC /

Striking Alchemy Website Design & Digital Marketing Studio

Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.

© 2009 -

2025

Striking Alchemy LLC /

Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.

© 2009 -

2025

Striking Alchemy LLC /