The Codex is our collection of digital wisdom—an ever-evolving compendium of strategies & secrets to help entrepreneurs, businesses, & brands craft a digital presence that shines.
The Codex | Digital marketing strategies & web design secrets for brands that want to grow.
Small Business Strategies
Aug 16, 2025
Small budgets don't have to mean small results; learn strategic, cost-effective marketing tactics for small businesses that drive growth.
Digital Marketing
Digital Marketing
Message Match: Ad Copy and Landing Page Tips
Aligning your ad copy with landing pages is crucial for increasing conversions and optimizing PPC campaigns effectively.
Digital Marketing
How CRM and Email Marketing Work Together
Integrating CRM with email marketing enhances customer engagement through automation, personalization, and real-time analytics for improved business success.
Digital Marketing
Best AI Tools for Small Business Email Lists
Explore how AI tools enhance email list building for small businesses by automating tasks, improving lead quality, and boosting engagement.
Digital Marketing
Why Mobile Conversion Tracking Matters
Mobile conversion tracking is essential for understanding customer behavior and optimizing marketing efforts to boost sales and ROI.
Digital Marketing
10 Mobile CTA Design Tips for Better Conversions
Enhance your mobile conversions with effective CTA design tips focusing on usability, visibility, and accessibility for better user engagement.
Digital Marketing
Ultimate Guide to PPC Analytics for Small Businesses
Unlock the potential of PPC analytics for small businesses to boost campaign performance and maximize ROI through data-driven decisions.
Local Branding
Local Branding
Why Your Pittsburgh Area Business Isn't Showing Up on Google (And How to Fix It)
Learn why your Pittsburgh business might be missing from Google and discover actionable steps to improve your local visibility.
Local Branding
Why Cranberry Township Businesses Are Crushing Their Pittsburgh Competitors
Cranberry Township businesses outpace Pittsburgh through strategic location, skilled workforce, and effective digital marketing.
Local Branding
Black Friday vs Small Business Saturday: A Cranberry Township Experiment
A study in Cranberry Township reveals how Black Friday and Small Business Saturday impact local businesses differently, highlighting strategies for success.
Local Branding
Attract (a lot) More Visitors to Your Google Business Profile
Learn how to optimize your Google Business Profile to attract more local customers and enhance your online visibility.
Local Branding
Why Cranberry Township Businesses Choose Local Web Design
Local web design studios in Cranberry Township offer tailored solutions that enhance community connection and boost SEO for small businesses.
Local Branding
How to Create a Brand Style Guide for Small Businesses
Learn how to create a brand style guide that defines your mission, values, and visual identity, ensuring consistency and trust with your audience.
Small Business Strategies
Small Business Strategies
Stop Losing Customers to Walmart: How Local Cranberry Businesses Can Compete
Local cranberry businesses can thrive against big retailers by leveraging community ties, optimizing online presence, and sharing their unique stories.
Small Business Strategies
The Hidden Costs of Running a Business in Butler County (Complete Breakdown)
Explore the often-overlooked costs of running a business in Butler County, from local taxes to compliance fees, and learn how to manage them effectively.
Small Business Strategies
Cranberry Township vs Wexford vs Mars: Where Should Your Business Be Located?
Explore the key differences among three communities in the Pittsburgh metro area to determine the best location for your business.
Small Business Strategies
The Complete Guide to Starting a Business in Cranberry Township in 2025
Explore essential steps for starting a business in Cranberry Township, including market research, legal requirements, funding, and community engagement.
Small Business Strategies
7 CRM Integration Best Practices for Small Businesses
Learn essential CRM integration best practices for small businesses to enhance customer relationships, streamline operations, and drive growth.
Small Business Strategies
5 Ways to Get 10% More Conversions From Your Website
Boost your website's conversion rates by 10% with these five actionable strategies, from optimizing CTAs to enhancing mobile usability.
Web Development
Web Development
What's the Lifespan of a Website? (Built in 2025)
Explore the factors affecting website longevity, from design trends to technology updates, and learn how to keep your site relevant and engaging.
Web Development
The difference between working with Striking Alchemy vs Going Alone with a DIY website builder (i.e. Wix, Squarespace, GoDaddy, etc.)
Explore the advantages of custom web design versus DIY builders, focusing on long-term growth, support, and performance for your online presence.
Web Development
Checklist for Building Framer Websites in 2025
Learn how to build a fast, user-friendly Framer website in 2025 with tips on planning, designing, testing, and launching for optimal results.
Web Development
7 Accessibility Design Tips for Small Business Websites
Enhance your small business website's accessibility with these 7 essential design tips to improve user experience and boost conversions.
Web Development
Post-Migration Optimization: Improving Site Performance in Framer
Learn effective strategies for optimizing your site performance after migrating to Framer, enhancing speed and user experience.
Web Development
Content Migration Guide: Moving Your Squarespace Blog to Framer
Learn how to seamlessly migrate your blog from Squarespace to Framer while preserving SEO and improving site performance.
E-commerce
E-Commerce
10 Best Ecommerce Platforms for Multi-Channel Selling
Explore the top 10 ecommerce platforms that streamline multi-channel selling, helping businesses manage inventory and boost sales.
E-Commerce
Forms and Customer Data: Migrating from Squarespace to Framer
Learn how to effectively migrate forms and customer data from one platform to another, ensuring compliance and optimizing performance.
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
E-Commerce
How to Choose the Right E-commerce Platform in 2025
Choosing the right e-commerce platform in 2025 involves understanding your business needs, scalability, and the latest technological advancements.
Digital Marketing
Digital Marketing
Message Match: Ad Copy and Landing Page Tips
Aligning your ad copy with landing pages is crucial for increasing conversions and optimizing PPC campaigns effectively.
Digital Marketing
How CRM and Email Marketing Work Together
Integrating CRM with email marketing enhances customer engagement through automation, personalization, and real-time analytics for improved business success.
Digital Marketing
Best AI Tools for Small Business Email Lists
Explore how AI tools enhance email list building for small businesses by automating tasks, improving lead quality, and boosting engagement.
Digital Marketing
Why Mobile Conversion Tracking Matters
Mobile conversion tracking is essential for understanding customer behavior and optimizing marketing efforts to boost sales and ROI.
Digital Marketing
10 Mobile CTA Design Tips for Better Conversions
Enhance your mobile conversions with effective CTA design tips focusing on usability, visibility, and accessibility for better user engagement.
Digital Marketing
Ultimate Guide to PPC Analytics for Small Businesses
Unlock the potential of PPC analytics for small businesses to boost campaign performance and maximize ROI through data-driven decisions.
Local Branding
Local Branding
Why Your Pittsburgh Area Business Isn't Showing Up on Google (And How to Fix It)
Learn why your Pittsburgh business might be missing from Google and discover actionable steps to improve your local visibility.
Local Branding
Why Cranberry Township Businesses Are Crushing Their Pittsburgh Competitors
Cranberry Township businesses outpace Pittsburgh through strategic location, skilled workforce, and effective digital marketing.
Local Branding
Black Friday vs Small Business Saturday: A Cranberry Township Experiment
A study in Cranberry Township reveals how Black Friday and Small Business Saturday impact local businesses differently, highlighting strategies for success.
Local Branding
Attract (a lot) More Visitors to Your Google Business Profile
Learn how to optimize your Google Business Profile to attract more local customers and enhance your online visibility.
Local Branding
Why Cranberry Township Businesses Choose Local Web Design
Local web design studios in Cranberry Township offer tailored solutions that enhance community connection and boost SEO for small businesses.
Local Branding
How to Create a Brand Style Guide for Small Businesses
Learn how to create a brand style guide that defines your mission, values, and visual identity, ensuring consistency and trust with your audience.
Small Business Strategies
Small Business Strategies
Stop Losing Customers to Walmart: How Local Cranberry Businesses Can Compete
Local cranberry businesses can thrive against big retailers by leveraging community ties, optimizing online presence, and sharing their unique stories.
Small Business Strategies
The Hidden Costs of Running a Business in Butler County (Complete Breakdown)
Explore the often-overlooked costs of running a business in Butler County, from local taxes to compliance fees, and learn how to manage them effectively.
Small Business Strategies
Cranberry Township vs Wexford vs Mars: Where Should Your Business Be Located?
Explore the key differences among three communities in the Pittsburgh metro area to determine the best location for your business.
Small Business Strategies
The Complete Guide to Starting a Business in Cranberry Township in 2025
Explore essential steps for starting a business in Cranberry Township, including market research, legal requirements, funding, and community engagement.
Small Business Strategies
7 CRM Integration Best Practices for Small Businesses
Learn essential CRM integration best practices for small businesses to enhance customer relationships, streamline operations, and drive growth.
Small Business Strategies
5 Ways to Get 10% More Conversions From Your Website
Boost your website's conversion rates by 10% with these five actionable strategies, from optimizing CTAs to enhancing mobile usability.
Web Development
Web Development
What's the Lifespan of a Website? (Built in 2025)
Explore the factors affecting website longevity, from design trends to technology updates, and learn how to keep your site relevant and engaging.
Web Development
The difference between working with Striking Alchemy vs Going Alone with a DIY website builder (i.e. Wix, Squarespace, GoDaddy, etc.)
Explore the advantages of custom web design versus DIY builders, focusing on long-term growth, support, and performance for your online presence.
Web Development
Checklist for Building Framer Websites in 2025
Learn how to build a fast, user-friendly Framer website in 2025 with tips on planning, designing, testing, and launching for optimal results.
Web Development
7 Accessibility Design Tips for Small Business Websites
Enhance your small business website's accessibility with these 7 essential design tips to improve user experience and boost conversions.
Web Development
Post-Migration Optimization: Improving Site Performance in Framer
Learn effective strategies for optimizing your site performance after migrating to Framer, enhancing speed and user experience.
Web Development
Content Migration Guide: Moving Your Squarespace Blog to Framer
Learn how to seamlessly migrate your blog from Squarespace to Framer while preserving SEO and improving site performance.
E-commerce
E-Commerce
10 Best Ecommerce Platforms for Multi-Channel Selling
Explore the top 10 ecommerce platforms that streamline multi-channel selling, helping businesses manage inventory and boost sales.
E-Commerce
Forms and Customer Data: Migrating from Squarespace to Framer
Learn how to effectively migrate forms and customer data from one platform to another, ensuring compliance and optimizing performance.
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
E-Commerce
How to Choose the Right E-commerce Platform in 2025
Choosing the right e-commerce platform in 2025 involves understanding your business needs, scalability, and the latest technological advancements.
Digital Marketing
Digital Marketing
Message Match: Ad Copy and Landing Page Tips
Aligning your ad copy with landing pages is crucial for increasing conversions and optimizing PPC campaigns effectively.
Digital Marketing
How CRM and Email Marketing Work Together
Integrating CRM with email marketing enhances customer engagement through automation, personalization, and real-time analytics for improved business success.
Digital Marketing
Best AI Tools for Small Business Email Lists
Explore how AI tools enhance email list building for small businesses by automating tasks, improving lead quality, and boosting engagement.
Digital Marketing
Why Mobile Conversion Tracking Matters
Mobile conversion tracking is essential for understanding customer behavior and optimizing marketing efforts to boost sales and ROI.
Local Branding
Local Branding
Why Your Pittsburgh Area Business Isn't Showing Up on Google (And How to Fix It)
Learn why your Pittsburgh business might be missing from Google and discover actionable steps to improve your local visibility.
Local Branding
Why Cranberry Township Businesses Are Crushing Their Pittsburgh Competitors
Cranberry Township businesses outpace Pittsburgh through strategic location, skilled workforce, and effective digital marketing.
Local Branding
Black Friday vs Small Business Saturday: A Cranberry Township Experiment
A study in Cranberry Township reveals how Black Friday and Small Business Saturday impact local businesses differently, highlighting strategies for success.
Local Branding
Attract (a lot) More Visitors to Your Google Business Profile
Learn how to optimize your Google Business Profile to attract more local customers and enhance your online visibility.
Small Business Strategies
Small Business Strategies
Stop Losing Customers to Walmart: How Local Cranberry Businesses Can Compete
Local cranberry businesses can thrive against big retailers by leveraging community ties, optimizing online presence, and sharing their unique stories.
Small Business Strategies
The Hidden Costs of Running a Business in Butler County (Complete Breakdown)
Explore the often-overlooked costs of running a business in Butler County, from local taxes to compliance fees, and learn how to manage them effectively.
Small Business Strategies
Cranberry Township vs Wexford vs Mars: Where Should Your Business Be Located?
Explore the key differences among three communities in the Pittsburgh metro area to determine the best location for your business.
Small Business Strategies
The Complete Guide to Starting a Business in Cranberry Township in 2025
Explore essential steps for starting a business in Cranberry Township, including market research, legal requirements, funding, and community engagement.
Web Development
Web Development
What's the Lifespan of a Website? (Built in 2025)
Explore the factors affecting website longevity, from design trends to technology updates, and learn how to keep your site relevant and engaging.
Web Development
The difference between working with Striking Alchemy vs Going Alone with a DIY website builder (i.e. Wix, Squarespace, GoDaddy, etc.)
Explore the advantages of custom web design versus DIY builders, focusing on long-term growth, support, and performance for your online presence.
Web Development
Checklist for Building Framer Websites in 2025
Learn how to build a fast, user-friendly Framer website in 2025 with tips on planning, designing, testing, and launching for optimal results.
Web Development
7 Accessibility Design Tips for Small Business Websites
Enhance your small business website's accessibility with these 7 essential design tips to improve user experience and boost conversions.
E-commerce
E-Commerce
10 Best Ecommerce Platforms for Multi-Channel Selling
Explore the top 10 ecommerce platforms that streamline multi-channel selling, helping businesses manage inventory and boost sales.
E-Commerce
Forms and Customer Data: Migrating from Squarespace to Framer
Learn how to effectively migrate forms and customer data from one platform to another, ensuring compliance and optimizing performance.
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
Codex Archive
10 Essential Elements of High-Converting Landing Pages
10 Essential Elements of High-Converting Landing Pages
10 Essential Elements of High-Converting Landing Pages
Website Launch Checklist: 15 Points for Success
Website Launch Checklist: 15 Points for Success
Website Launch Checklist: 15 Points for Success
How To Create a Google Business Profile Listing That Will Dominate Your Area
How To Create a Google Business Profile Listing That Will Dominate Your Area
How To Create a Google Business Profile Listing That Will Dominate Your Area
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
How to Choose the Right E-commerce Platform in 2025
How to Choose the Right E-commerce Platform in 2025
How to Choose the Right E-commerce Platform in 2025
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
Load More
Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, proudly serving businesses across the Pittsburgh region. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.
211 Thornapple Ln., Cranberry Twp., PA 16066
Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, proudly serving businesses across the Pittsburgh region. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.
211 Thornapple Ln., Cranberry Twp., PA 16066
Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, proudly serving businesses across the Pittsburgh region. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.
211 Thornapple Ln., Cranberry Twp., PA 16066