The Codex is our collection of digital wisdom—an ever-evolving compendium of strategies & secrets to help entrepreneurs, businesses, & brands craft a digital presence that shines.
The Codex | Digital marketing strategies & web design secrets for brands that want to grow.
Digital Marketing
Mar 1, 2025
Explore budget-friendly marketing strategies for Pittsburgh businesses, focusing on local SEO, community partnerships, and social media engagement.
Digital Marketing
Digital Marketing
How Branding Affects Digital Marketing ROI
Explore how effective branding enhances digital marketing ROI through trust, recognition, and long-term customer relationships.
Digital Marketing
Small Business SEO Success with Framer: A Complete Guide
Optimize your small business website's SEO effortlessly with automated tools, mobile-friendly designs, and effective local strategies.
Digital Marketing
Analytics and Tracking: Setting Up Data Collection After Leaving Squarespace
Learn how to effectively set up analytics and tracking for your new site after leaving Squarespace, ensuring you capture essential data.
Digital Marketing
Squarespace vs Framer: Making the Right Choice for Your Business
Explore the differences between two popular website builders, focusing on ease of use, design flexibility, and long-term scalability for your business.
Digital Marketing
10 Tips for Writing SEO-Friendly Blog Posts
Learn 10 essential strategies for crafting blog posts that enhance SEO performance while engaging your audience effectively.
Digital Marketing
7 Tips for Better Website Content Readability
Enhance your website's readability with simple writing, clear headers, proper spacing, and mobile optimization for better user engagement.
Local Branding
Local Branding
How To Optimize Social Media For Local SEO
Learn how to leverage social media to enhance your local SEO, engage with your community, and drive traffic to your business.
Local Branding
How To Create Brand Voice Guidelines
Learn how to create effective brand voice guidelines that resonate with your audience and ensure consistent communication across all platforms.
Local Branding
5 Ways to Analyze Local Market Risks
Learn to effectively analyze local market risks with practical methods, including SWOT analysis, economic tracking, and customer feedback.
Local Branding
How To Calculate ROI For Local SEO
Learn how to effectively calculate the ROI of your local SEO efforts, from tracking costs to measuring revenue and performance metrics.
Local Branding
The Power of Storytelling: How to Build a Strong Local Brand in Pittsburgh
Learn how to build a local brand in Pittsburgh through authentic storytelling that resonates with the community's pride and values.
Small Business Strategies
Small Business Strategies
Small Business Website Must-Haves: How Framer Delivers Everything You Need
Learn how to build a high-performing, mobile-friendly website for your small business with essential features and optimization strategies.
Small Business Strategies
How to Compete with Chains: A Pittsburgh Small Business Survival Guide
Explore strategies for Pittsburgh small businesses to thrive against retail chains through community connection and personalized service.
Web Development
Web Development
Post-Migration Optimization: Improving Site Performance in Framer
Learn effective strategies for optimizing your site performance after migrating to Framer, enhancing speed and user experience.
Web Development
Content Migration Guide: Moving Your Squarespace Blog to Framer
Learn how to seamlessly migrate your blog from Squarespace to Framer while preserving SEO and improving site performance.
Web Development
Preserving Your SEO When Moving from Squarespace to Framer
Learn essential steps to preserve your SEO when migrating your website from one platform to another, ensuring a smooth transition and maintained rankings.
Web Development
Future-Proofing Your Site: Why Framer is the Next Step After WordPress
Learn why Framer is a superior choice for small businesses looking to simplify website management and enhance performance over traditional systems.
Web Development
Post-Migration Checklist: Ensuring Your Framer Site is Production-Ready
Ensure your Framer site is production-ready with this essential checklist covering backups, SEO, speed optimization, and accessibility.
Web Development
Common WordPress to Framer Migration Pitfalls and How to Avoid Them
Learn to navigate common pitfalls when migrating from WordPress to Framer, ensuring your content, design, and SEO remain intact.
E-commerce
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
E-Commerce
How to Choose the Right E-commerce Platform in 2025
Choosing the right e-commerce platform in 2025 involves understanding your business needs, scalability, and the latest technological advancements.
Digital Marketing
Digital Marketing
How Branding Affects Digital Marketing ROI
Explore how effective branding enhances digital marketing ROI through trust, recognition, and long-term customer relationships.
Digital Marketing
Small Business SEO Success with Framer: A Complete Guide
Optimize your small business website's SEO effortlessly with automated tools, mobile-friendly designs, and effective local strategies.
Digital Marketing
Analytics and Tracking: Setting Up Data Collection After Leaving Squarespace
Learn how to effectively set up analytics and tracking for your new site after leaving Squarespace, ensuring you capture essential data.
Digital Marketing
Squarespace vs Framer: Making the Right Choice for Your Business
Explore the differences between two popular website builders, focusing on ease of use, design flexibility, and long-term scalability for your business.
Digital Marketing
10 Tips for Writing SEO-Friendly Blog Posts
Learn 10 essential strategies for crafting blog posts that enhance SEO performance while engaging your audience effectively.
Digital Marketing
7 Tips for Better Website Content Readability
Enhance your website's readability with simple writing, clear headers, proper spacing, and mobile optimization for better user engagement.
Local Branding
Local Branding
How To Optimize Social Media For Local SEO
Learn how to leverage social media to enhance your local SEO, engage with your community, and drive traffic to your business.
Local Branding
How To Create Brand Voice Guidelines
Learn how to create effective brand voice guidelines that resonate with your audience and ensure consistent communication across all platforms.
Local Branding
5 Ways to Analyze Local Market Risks
Learn to effectively analyze local market risks with practical methods, including SWOT analysis, economic tracking, and customer feedback.
Local Branding
How To Calculate ROI For Local SEO
Learn how to effectively calculate the ROI of your local SEO efforts, from tracking costs to measuring revenue and performance metrics.
Local Branding
The Power of Storytelling: How to Build a Strong Local Brand in Pittsburgh
Learn how to build a local brand in Pittsburgh through authentic storytelling that resonates with the community's pride and values.
Small Business Strategies
Small Business Strategies
Small Business Website Must-Haves: How Framer Delivers Everything You Need
Learn how to build a high-performing, mobile-friendly website for your small business with essential features and optimization strategies.
Small Business Strategies
How to Compete with Chains: A Pittsburgh Small Business Survival Guide
Explore strategies for Pittsburgh small businesses to thrive against retail chains through community connection and personalized service.
Web Development
Web Development
Post-Migration Optimization: Improving Site Performance in Framer
Learn effective strategies for optimizing your site performance after migrating to Framer, enhancing speed and user experience.
Web Development
Content Migration Guide: Moving Your Squarespace Blog to Framer
Learn how to seamlessly migrate your blog from Squarespace to Framer while preserving SEO and improving site performance.
Web Development
Preserving Your SEO When Moving from Squarespace to Framer
Learn essential steps to preserve your SEO when migrating your website from one platform to another, ensuring a smooth transition and maintained rankings.
Web Development
Future-Proofing Your Site: Why Framer is the Next Step After WordPress
Learn why Framer is a superior choice for small businesses looking to simplify website management and enhance performance over traditional systems.
Web Development
Post-Migration Checklist: Ensuring Your Framer Site is Production-Ready
Ensure your Framer site is production-ready with this essential checklist covering backups, SEO, speed optimization, and accessibility.
Web Development
Common WordPress to Framer Migration Pitfalls and How to Avoid Them
Learn to navigate common pitfalls when migrating from WordPress to Framer, ensuring your content, design, and SEO remain intact.
E-commerce
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
E-Commerce
How to Choose the Right E-commerce Platform in 2025
Choosing the right e-commerce platform in 2025 involves understanding your business needs, scalability, and the latest technological advancements.
Digital Marketing
Digital Marketing
How Branding Affects Digital Marketing ROI
Explore how effective branding enhances digital marketing ROI through trust, recognition, and long-term customer relationships.
Digital Marketing
Small Business SEO Success with Framer: A Complete Guide
Optimize your small business website's SEO effortlessly with automated tools, mobile-friendly designs, and effective local strategies.
Digital Marketing
Analytics and Tracking: Setting Up Data Collection After Leaving Squarespace
Learn how to effectively set up analytics and tracking for your new site after leaving Squarespace, ensuring you capture essential data.
Digital Marketing
Squarespace vs Framer: Making the Right Choice for Your Business
Explore the differences between two popular website builders, focusing on ease of use, design flexibility, and long-term scalability for your business.
Local Branding
Local Branding
How To Optimize Social Media For Local SEO
Learn how to leverage social media to enhance your local SEO, engage with your community, and drive traffic to your business.
Local Branding
How To Create Brand Voice Guidelines
Learn how to create effective brand voice guidelines that resonate with your audience and ensure consistent communication across all platforms.
Local Branding
5 Ways to Analyze Local Market Risks
Learn to effectively analyze local market risks with practical methods, including SWOT analysis, economic tracking, and customer feedback.
Local Branding
How To Calculate ROI For Local SEO
Learn how to effectively calculate the ROI of your local SEO efforts, from tracking costs to measuring revenue and performance metrics.
Small Business Strategies
Small Business Strategies
Small Business Website Must-Haves: How Framer Delivers Everything You Need
Learn how to build a high-performing, mobile-friendly website for your small business with essential features and optimization strategies.
Small Business Strategies
How to Compete with Chains: A Pittsburgh Small Business Survival Guide
Explore strategies for Pittsburgh small businesses to thrive against retail chains through community connection and personalized service.
Web Development
Web Development
Post-Migration Optimization: Improving Site Performance in Framer
Learn effective strategies for optimizing your site performance after migrating to Framer, enhancing speed and user experience.
Web Development
Content Migration Guide: Moving Your Squarespace Blog to Framer
Learn how to seamlessly migrate your blog from Squarespace to Framer while preserving SEO and improving site performance.
Web Development
Preserving Your SEO When Moving from Squarespace to Framer
Learn essential steps to preserve your SEO when migrating your website from one platform to another, ensuring a smooth transition and maintained rankings.
Web Development
Future-Proofing Your Site: Why Framer is the Next Step After WordPress
Learn why Framer is a superior choice for small businesses looking to simplify website management and enhance performance over traditional systems.
E-commerce
E-Commerce
8 Must-Have Features for B2B E-commerce Websites
Explore the essential features that can enhance B2B e-commerce websites, improving user experience, sales, and competitive advantage.
E-Commerce
Common E-commerce SEO Mistakes and How to Fix Them
Learn about common e-commerce SEO mistakes and how to fix them to improve your site's rankings, speed, and conversions.
E-Commerce
How to Choose the Right E-commerce Platform in 2025
Choosing the right e-commerce platform in 2025 involves understanding your business needs, scalability, and the latest technological advancements.
Codex Archive
10 Essential Elements of High-Converting Landing Pages
10 Essential Elements of High-Converting Landing Pages
10 Essential Elements of High-Converting Landing Pages
Website Launch Checklist: 15 Points for Success
Website Launch Checklist: 15 Points for Success
Website Launch Checklist: 15 Points for Success
How To Create a Google Business Profile Listing That Will Dominate Your Area
How To Create a Google Business Profile Listing That Will Dominate Your Area
How To Create a Google Business Profile Listing That Will Dominate Your Area
How to Choose the Right E-commerce Platform in 2025
How to Choose the Right E-commerce Platform in 2025
How to Choose the Right E-commerce Platform in 2025
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
SEO vs PPC: Which Digital Marketing Strategy Fits Your Goals?
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
Local SEO Guide: Ranking Higher in Pittsburgh and Beyond
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Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.
Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.
Services
Studio
Striking Alchemy is a digital marketing & web design studio in Cranberry Township, PA, serving businesses in Pittsburgh and beyond. Our expert team specializes in custom web design, branding, SEO, and digital marketing to help businesses grow online.